Google Hangouts shutting doors on apps by April

There was a Orkut which was launched early in 2004 and closed down in 2014 after 10 years. Now GOOGLE HAS quietly dropped a bombshell about the future of its chat client Hangouts.

From 25 April, the service API is to be shut down as the company pushes Hangouts toward enterprise while pushing social use on newer apps Allo and Duo. Google Hangouts is a communication platform developed by Google which includes instant messaging, video chat, SMS and VOIP features.  

Hangouts was supposed to be the be all and end all of Google’s messaging platform, a single coherent brand both users and developers could rally behind. Although initially a part of the now obsolete Google+, Hangouts quickly group from group video chat to all-around phone, text, one-on-one video call, and video conferencing service. It even became the umbrella name for a stillborn Helpouts video chat assistance service.

Today, however, Google has Allo for text-based chats and Duo for one-on-one video chats. Hangouts, in their new vision, will be relegated to business use cases, particularly video conferencing. And to “streamline” that transition, Google has silently given its Hangouts API a death sentence. On 25th April, the API will shutdown and apps in Hangouts will cease to function.

This is just the latest move from Google that allows them to focus more on enterprise consumers with Hangouts. This also gives more people motivation to use applications like Allo and Duo (as well as some other non-Google messaging platforms too).